Is still a big deal. The Guardian printed our full name in the paper last week and got some complaints because in case you've forgotted (I had), our name contains one swear. Anyhow the comments section on the article is on fire, and if there is anything I know about this blogs readership, it's that you love online commenting. Go HERE to call my secret names or ramble about guitar tunings. Just don't mention Ryan Giggs. (Full disclosure - I have not read this article, nor do I plan to).